Tom_Sydenham_Design_Ecuador.jpg

Ecuador Apparel

Ecuador Apparel
Clothing Brand, 2017

Brand Identity, Graphic Design
Collaborators Oliver Stafford, Barry Slater

Limited to 100 shirts, 13 designs, each based on a country on the equator. Each t-shirt was dyed by hand using colours representing the country’s main exports, meeting at the point the equator passes through each country.

IMG_3068-Edit.jpg
Screenshot 2019-09-13 at 16.05.44.png

Production line

In a back garden over a summer the three of us designed, dyed and screen-printed 100 shirts. We documented the process to produce a photocopied zine given away at the launch event.

IMG_0779-Edit-Edit copy.jpg
Ecuador_Lookbook_1.jpg

The lookbook

T-shirts made, we grabbed some mates, shot them over the course of a day and produced a lookbook printed by Ex Why Zed in Colchester. The lookbook caught the attention of some local buyers but we didn’t intend on producing anymore shirts.

Ecuador_Lookbook_7.jpg
IMG_0927-Edit.jpg
Screen Shot 2019-09-12 at 18.40.45.png

The Launch

We organized a launch to give people the opportunity to learn more about the process and grab a shirt of their own. The profits of the project contributed to us exhibiting our work in London.

Tom_Sydenham_Design_Ecuador_b2.jpg

If you have any questions regarding this work or have a similar project you’re about to start, get in touch;